MLU 2016 CHAMPIONSHIP IDENTITY
ART DIRECTION: SCOTT HELM
I was contracted to create and brand a series of deliverables leading up to Major League Ultimate’s 2016 Championship game. A professional ultimate frisbee league, I created a series of tank tops celebrating the league’s highest performing teams. Additional posters and fliers were handed out and displayed near the University of Pennsylvania’s historic Franklin Field. The thirty second TV spot was aired on several of Comcast’s regional sports channels.